Mark Goodman “Marketing and Selling: Gaining a Competitive Edge"

        Marketing is vital to the success of your business, especially in today's difficult economic environment. The companies that innovate using effective state of the art techniques have the best chance of accomplishing their goals and objectives. This seminar will cover effective and strategic utilization of marketing tools to give you a competitive edge including the innovative use of social media.
 
      Mark Goodman is a SCORE volunteer and the former Workshop Chair. His focus with SCORE has been to produce hundreds of videos from TV interviews streaming them to SCORE's You Tube Channel. He is also the President and CEO of e-Conversation Solutions. Mark held numerous positions as a technology executive , including Director of Business Development at Motorola. He was also an execitive for a Silicon Valley Company and a film buyer for General Cinema Theaters. He earned an MBA from Boston University and an MA in Radio/TV/Film from Northwestern University.